Profiles News

Some of the world’s biggest brands use inSourceCode behind the scenes

Digital agencies like Indianapolis-based inSourceCode rarely get the spotlight. Most digital agencies place the emphasis on their clients and accept behind-the-scenes accolades for their extraordinary behind-the-scenes work. Even if you’ve never heard of inSourceCode, you’re probably familiar with enterprise-level WordPress development and digital marketing they’ve done on the national stage for major media platforms including

Rook Security grows 2000+ percent, defines security landscape

Since Rook Security relocated from Silicon Valley to Indianapolis in 2010, the global IT security company has grown an astonishing 2,100 percent and now employs 55 people at its downtown and Carmel offices. Rook has doubled or nearly doubled its revenue every year in Indy, finally slowing to double-digit growth last year as the company

SmarterHQ stakes its claim as contextual marketing technology

SmarterHQ is TechPoint’s “Featured Company of the Week.” Learn about the program below. Shopping innovators like Amazon and Apple have permanently altered consumer expectations. Today, if you’re not delivering a personalized shopping experience, you don’t have to worry about competitors out-performing you — your customers are going to leave you anyway. 54% of consumers would

TinderBox cracked the code on B2B customer-behavior, sales productivity

TinderBox is TechPoint’s “Featured Company of the Week.” Learn about the program below. Business-to-business sales professionals have been trying to crack the code of customer behavior for as long as companies have sold products and services to one another. Understanding customer behavior is one driving factor for why companies around the world have spent $100

Torchlite promises to fix what’s broken with digital marketing

The sharing economy business model has definitely worked for billion dollar companies like Uber, Airbnb and Instacart. Now, professional services companies are venturing into interesting new operating structures that they are calling collaborative economy, or gig economy business models. With the launch today of Torchlite, Indianapolis can now claim at least two start-ups in this

Bill Godfrey’s five criteria for angel investing

When he was 30 years old, Bill Godfrey told his wife that he didn’t like the feeling of “having a job” and that he wanted to do something different. If his life were a television sitcom, this would be the moment when his wife gives him an “if-looks-could-kill” stare that puts an end to Bill’s