The misunderstood opportunity of product marketing
Innovatemap's Tina Hafer details the field of product marketing and shares thoughts from other tech leaders on how businesses can create the framework to best activate product marketing professionals.
Indiana tech companies make their mark on 2018’s Inc. 5000
This year, 17 Indiana tech companies were recognized on the 2018 Inc. 5000 list, an annual collection of the fastest-growing private companies across the U.S. Twelve of the 17 companies have either been nominated or won a Mira Award in past years.
Mayor Hogsett takes the Indy Scale-up Tour
If you work for a tech company in Indy, you likely know about the issues and which ones are most important to you. For those who don’t work in tech, it can be challenging to understand what some tech companies actually do, let alone what their biggest business needs and challenges are. That’s why on […]
10 Most Viewed Stories of 2017
2017 was full of exciting topics to write about, as proved by our Biggest Tech Trends and Announcements of 2017 list. This year, we published 245 stories written by us and the community of techies, entrepreneurs, marketers, CEOs, venture capitalists, and more. Of all the stories we shared, which ones got the most attention? Below […]
How SmarterHQ has become the leader in behavioral marketing
SmarterHQ lives in a market that is growing faster than anything we’ve seen recently in economic terms. We’re talking smartphone adoption fast (but faster1), with triple-digit spending growth over the next three years in marketing analytics — quantitative data about customer behavior and marketplace activities. Beyond just capturing the data, SmarterHQ’s intelligent behavioral marketing platform […]