The future of Cx communication is in customers’ hands

Businesses traditionally have dictated when and how customers could communicate with them. Designated service hours were set, and only specific methods were available for customers to contact businesses. Initially, that meant in-person visits, telephone calls and, as technology expanded, email took hold.   As technology continued to evolve with texting, messaging apps and chatbots available 24/7, […]

Tech 25 winner Kat Gordon says strategy and relationship building are keys to customer experience

As Indiana’s tech community continues to grow and mature, it’s getting harder and harder to narrow down the winners for our annual Tech 25 Awards program. There is a wealth of tech talent in the Hoosier state, and they are making incredible moves. Join us in celebrating the Tech 25 class of 2021 through this […]

Genesys won’t let the pursuit of technology get in the way of common sense

Customer service at its purest, most basic form is a one-to-one and face-to-face conversation at the point of service. That’s the measure of the entire experience, and it’s easy to understand how it went. The farther away you get from the customer, however, the more difficult it is to even have a conversation, let alone […]