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Aug 22

Agile Marketing Indy at Springbuk: August 2018 Meetup

Hosted by Agile Marketing Indy

Event Details

Wednesday, August 22, 2018
5:30 PM - 7:30 PM
525 South Meridian Street, #1B , Indianapolis, IN 46225

Event Description

We're really excited about the August Agile Marketing Indy Meet Up!

This month's event will take place at Springbuk. You may have heard of them as they've recently won not one, but two MIRA awards (Scale Up of the Year and Company Culture of the Year). The speaker from Springbuk will be Tim Hickle, Director of Marketing. He has a long history of marketing success at a number of companies and is even a published author. We're excited to hear how Agile has impacted the spectacular growth that Springbuk has generated!

The topic of this meet up will be "Explaining Agile to Investors: Remaining nimble while planning for long-term growth."
Springbuk had doubled the size of their business year-over-year with the help of an agile, cost-efficient marketing strategy that focused heavily on testing and pivoting towards what's worked. This success led to a $20 Million Series B round of financing, led by two west coast based VCs.

With investment capital, however, comes expectations of long-term planning and strategic vision, which can be difficult to execute when operating a nimble, agile management framework that was built to move quickly. In this talk, Springbuk's Marketing Director, Tim Hickle, will walk you through the systems he built and lessons he learned as he grew his department from a department of one with no budget to a department of seven with budget accountability to Silicon Valley.

5:30 - 6:00: Networking (Food and Drink Sponsored by Springbuk)
6:00 - 7:00: Presentation and Q+A
7:00 - 7:30: Final Networking and Event Wrap Up

Please join us for drinks, food, and a great interactive conversation on August 22nd! Bring your friends and feel free to share this invite on your social channels to spread the word. Thanks and we look forward to seeing you there!