Sep 21 Tuesday

Omnichannel engagement: the imperative for digital and experiential retail – Featuring Katie Hunt and Mick McConnell

Hosted by Twilio

Event Details

Tuesday, September 21, 2021
12:00 PM - 1:00 PM
Twilio Virtual
1210 Waterway Blvd, Suite 5000 , Indianapolis, 46202

Event Description

Sparking meaningful connections with consumers in retail
A conversation with Katie Hunt and Mick McConnell

As the path to pandemic recovery continues to change, retailers march onwards exploring new ways to deliver memorable shopping experiences. As customers now seek hybrid shopping modalities that weave their digital and physical worlds together, they expect consistent experiences across all touch-points regardless of whether they are shopping in-store, on their laptop, mobile device, or on their social media apps.

We're thrilled to welcome Katie Hunt, Co-Founder and Chief Innovations Officer of SHOWFIELDS, and experiential design leader Mick McConnell, CEO of Superunion North America for a conversation with Twilio CMO, Sara Varni.

Save your front-row seat to this event and leave feeling inspired as we share how innovation and creativity can spark meaningful connections between a brand and consumers.

During this event, you'll learn:
How customer engagement has permanently changed
Why experiential retail and digital retail have become one
How personalized omnichannel customer engagement bridges the gap between online and in-store