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Oct 6

SEPTalks: The What and Why of Continuous Discovery with Teresa Torres

Hosted by SEP

Event Details

Wednesday, October 6, 2021
3:00 PM - 4:00 PM

Event Description

Many product teams are starting to adopt discovery best practices (e.g., interviewing customers, usability testing, experimenting). However, many of us are still stuck in a project world. We do research to kick off a project, we usability test right before we hand off to engineers, and our primary means for experimenting is a/b testing.

These methods are better than nothing, but the best product teams are shifting from a project mindset to a continuous mindset. In this talk, we’ll explore the key differences between project-based discovery and continuous discovery and give your team a clear benchmark to aspire to.

Admission

Free