Senior Field Marketing Manager

120WaterMarketing 3-5 Years

Job Description

120Water is the fastest growing digital water company in the country. If you want to be on a winning team with a mission to provide solutions that protect public health...you’ve come to the right place. We are a team that brings diverse thought, “get it done” persistence and enjoys solving complex problems in all areas of our business.

Overview of Role
120Water is seeking an experienced event manager to support demand generation and brand initiatives for online and offline event-based marketing programs. The Senior Field Marketing Manager will be responsible for the entire event lifecycle, including strategy, planning, execution, and results.

Key responsibilities:
Identify, evaluate, and manage events such as industry conferences, webinars, field marketing, and in-person and virtual experiences for prospects and customers.based on target market
Own the full event lifecycle, including vendor relationships, internal relationships, speakers, and company representatives.
Work closely with sales team for enablement on messaging and booth requirements pre-event and providing proper support for messaging, ownership, timing, and frequency for post-event follow up
Work with customer success teams to leverage our customers including informing about upcoming events, learning about new events, and co-speaking opportunities
Identify webinar opportunities and work with the content team to execute webinars that both educate the market and convert sales opportunities.
Manage program spend to ensure the events budget produces the desired ROI and that spend is staying at or under what was allocated
Foster brand awareness and thought leadership through their owned initiatives to create authority in the market and be a good steward of the brand.

Requirements
Proactive, growth-oriented mindset and open to feedback
Incredible detail-oriented and proactive
Track record of creating incredible brand experiences
Previous event planning experience (3-5 years)
A self-starter and natural problem-solver accustomed to working with a sense of urgency
Outstanding oral and written communication skills
Govtech or water industry experience is a plus

Posted On

February 9, 2021