Demand Generation Coordinator

enVistaSales 3-5 Years

Job Description

enVista is a global software, consulting, managed services, and automation firm that optimizes supply chain and commerce for thousands of omnichannel retailers, distributors, and manufacturers. enVista is the only solutions provider in the market that optimizes and unifies both supply chains and omnichannel commerce end-to-end, from online shopping carts to warehousing and delivery.

We help the world's leading brands improve efficiencies, cost-savings, customer service, and sustainability across their enterprises. enVista's agile, cloud-native Enspire Commerce Platform provides a single enterprise view of customer, inventory, orders, items and payments.

enVista is seeking a Demand Generation Coordinator to join our growing marketing team. As the Demand Generation Coordinator, you will be responsible for providing innovative ideas, creating deliverables, writing copy and executing multi-channel campaigns. Reporting to the Demand Generation Manager, you will be responsible for assisting in campaign performance tracking and A/B testing to meet our aggressive yearly and quarterly goals. The ideal candidate is a self-starter that is willing to learn complex solutions and is passionate about demand generation.

Responsibilities:

Support and execute multi-channel campaigns to drive leads, marketing qualified leads and pipeline
Develop, test and continuously improve campaign tactics through the use of A/B testing
Create campaign copy optimized for each channel including email, ABM, LinkedIn Ads, and more
Assist in the creation of new landing pages and updating of out-of-date landing pages to support industry best practices
Develop a firm understanding of enVista’s solutions and target audience to develop high performing campaigns
Provide campaign recommendations to improve conversion rates and performance
Analyze the effectiveness of campaigns and report results to marketing leadership
Assist Demand Generation Manager in annual and quarterly campaign planning
Requirements:

Bachelor’s Degree in Marketing, Communications, Public Relations, or related field
Minimum 2 – 4 years of proven B2B marketing experience
Experience creating and executing multi-channel marketing campaigns including email, ABM, social media, traditional and display advertising
Excellent written and verbal communication skills
Strong organizational and project management skills
Ability to manage and work on multiple projects at once with competing deadlines
Experience with marketing automation platforms, HubSpot and Marketo preferred
Familiarity with ABM platforms, Terminus and DemandBase preferred
Must be a self-starter
Must be detail-oriented
Benefits of Joining enVista:

We offer comprehensive benefits like competitive compensation including bonuses, medical, dental, and vision insurance, as well as life insurance and 401k plans with company matching
Flexible work, with a continued plan to allow work from home and hybrid options for our technologists and consultants
Career development through enVista University, an internal program partnered with Cornell University
Commitment to Diversity, Equity, and Inclusion through internal affinity groups for community support, and training and enrichment opportunities

Posted On

October 8, 2021