An online form builder that gives users the power to make smart decisions through streamlined data management.


Formstack is a robust online form solution that helps marketers convert more website traffic and generate more leads. With an intuitive drag-and-drop interface, customers can create and optimize branded web forms with no coding needed. Popular forms include surveys, event registration forms, contests and payment forms. With features ranging from social media plugins to advanced analytics, Formstack offers a one-stop tool to engage leads online and maximize marketing efforts. Formstack was founded in 2006 and includes customers from over 110 countries. The company has expanded to include over 70 employees, both Indy-based and remote. Formstack has been named as a Best Place to Work in Indiana for three years in a row.

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Formstack News


G2 Crowd releases top B2B companies in Indianapolis for 2018

Collecting more than 300,000 user reviews of experiences with software products, G2 Crowd knows what it takes to be a top company in B2B tech. Recently, G2 Crowd released a report detailing the state of B2B technology in Indianapolis, capturing information on Indy as a community and how tech fits into it. The report covers

3 ways to elevate your university with online data management

If your university isn’t managing data processes online yet, you need to get on the bandwagon. Not only are most of your students and alumni online, but using an online data management tool (like a form builder) can save hours of time for your team. Higher education institutions across the nation use Formstack — a

21 Indiana tech companies make Inc. 5000 ‘Fastest Growing’ list

Every year, Inc. magazine ranks “America’s Fastest-Growing Private Companies” and this year 21 tech companies based in Indiana made the Inc. 5000 list. Thirteen of the 21 companies are past TechPoint Mira Award nominees and winners, including three top honorees from 2017: Tech Service of the Year: Fizziology Scale-up Company of the Year ($100K-$5M): DoubleMap Scale-up Company of

IMS revs up relationships with bevy of local tech firms

The Indianapolis Motor Speedway seems to like the local tech industry—and local tech likes it back. The motorsports-entertainment company, part of Hulman & Co., is a client of 13 tech firms that are either based in central Indiana or have a sizable office here—from online form builder Formstack to insurance-software developer MyCOI. That’s a lot given

Former Octiv CEO and founder follows new path

Dustin Sapp, who stepped down in January from his CEO post at software company Octiv, has joined another Indianapolis-based tech firm. But he’ll work there remotely from another state. Sapp, 38, has joined form-management software company Formstack as chief operating officer, a new position at the company. His start date was May 1. But Sapp,

The Ultimate Guide to Mastering Employee Engagement in 2017

If your company has yet to place an increased emphasis on employee engagement, you need to start right now. Every day, HR departments all over the world are focusing more and more on their employee engagement strategies, and it’s not hard to see why. Here in the United States, unemployment rates have plummeted, with more

Local tech industry concerned about immigration policies

INDIANAPOLIS, Ind. — Some Indianapolis company presidents are joining the growing chorus of tech leaders expressing dissatisfaction with President Trump’s executive order on immigrants. Tech CEOs have been some of the most vocal opponents of the ban on all refugees for 120 days and citizens of seven other countries for 90 days. Read full story

9 SaaS Solutions You Didn’t Know You Needed for 2017

The software-as-a-service market is currently worth a whopping $4.7 billion, according to Gartner, with no signs of slowing. With SaaS growing as much as 20 percent year over year, new solutions are launched every day. So, how can your small business capitalize on software innovations to make more money in 2017? Below are 10 SaaS

How 6 Fast-Growth Software Companies Are Surviving in the Challenging SMB Market

When you think of online forms, file sharing, competitive intelligence, marketing automation, lead generation and social media management, you likely think of the giants. While the enterprise companies in those categories certainly have a foothold on the market, there is another breed of companies who offer the same services to the competitive and challenging SMB

22 Indiana tech companies make Inc. 5000 ‘Fastest Growing’ list

Inc. magazine ranks “America’s Fastest-Growing Private Companies” every year and this year 22 Indiana tech firms made the Inc. 5000 list. DoubleMap, a three-time TechPoint Mira Award winner, broke into the Inc. 500 and will be featured in the September issue of the magazine. Now in its 35th year, the annual Inc. 500|5000 list looks

SaaS data management platform Formstack celebrates 10-year anniversary

Between 80 and 90 percent of startups fail, so the odds are stacked against you as a start-up company. Despite such a bleak statistic, Indianapolis-based software-as-a-service data management platform Formstack and its nearly 80 employees are celebrating 10 years in business this week with the company’s 500,000 users in 110 countries! Initially created to provide a

Standout Scale-ups & Tech Companies in 2015

What a great year 2015 was for the tech community in Indiana. Companies from all over the country (and the world) are looking to the Hoosier state to expand their businesses, and the homegrown start-ups and scale-ups that are responsible for the thriving tech community here are benefiting too. WATCH VIDEO HERE TechPoint President and

Five easy ways to optimize your landing page

Getting customers to your landing page is only half the battle. Once they click, guests need to be delivered to a landing page optimized to convert these new visitors, and then cultivate a lasting and positive relationship with your brand. The good news is that most top performing landing pages are strategically simple with a