SmarterHQUPDATE COMPANY INFO
SmarterHQ is a multi-channel behavioral marketing platform that empowers B2C marketers to personalize customer interactions in real-time.
SmarterHQ is the leading multi-channel behavioral marketing platform, empowering B2C marketers to personalize individual customer interactions in real-time. We work with some of the world’s largest brands – such as Bloomingdales, eBags, Chico’s, and Finish Line to drive phenomenal business results. We’ve been recognized by Forbes as technology to push B2C companies into a new era of personalization and Forrester’s Total Economic Impact study to deliver 667% in ROI. Visit SmarterHQ.com for more information.
- Tech Startup of the Year Award (2013 )
2017 was full of exciting topics to write about, as proved by our Biggest Tech Trends and Announcements of 2017 list. This year, we published 245 stories written by us and the community of techies, entrepreneurs, marketers, CEOs, venture capitalists, and more. Of all the stories we shared, which ones got the most attention? Below
SmarterHQ lives in a market that is growing faster than anything we’ve seen recently in economic terms. We’re talking smartphone adoption fast (but faster1), with triple-digit spending growth over the next three years in marketing analytics — quantitative data about customer behavior and marketplace activities. Beyond just capturing the data, SmarterHQ’s intelligent behavioral marketing platform
Using ads and marketing tactics to capture the attention of millennial consumers can be trickier than many realize. It’s true that many of the people in this demographic use the internet and have multiple devices, but that can be a double-edged sword. A recent report showed why connecting with millennials can be so tough and
Every year, Inc. magazine ranks “America’s Fastest-Growing Private Companies” and this year 21 tech companies based in Indiana made the Inc. 5000 list. Thirteen of the 21 companies are past TechPoint Mira Award nominees and winners, including three top honorees from 2017: Tech Service of the Year: Fizziology Scale-up Company of the Year ($100K-$5M): DoubleMap Scale-up Company of
Indianapolis’ skyline heralded it had arrived as a titan in marketing tech last April, when 17-foot tall letters of Salesforce.com replaced those of Chase atop a 48-story office tower. San Francisco-based Salesforce only a few years earlier bought Indianapolis-born ExactTarget for $2.5 billion, burnishing a Silicon Valley-on-the-prairie reputation for a Midwest city long known for manufacturing, insurance
For some, coming to Indiana is coming back home. For others, like Amanda Banach, coming to Indiana is a matter of circumstance, like the result of her fiance’s job transfer. Little did she know about the growing tech scene and the vast potential for new career opportunities. With past experience in retail purchasing, merchandising, marketing,
Artificial intelligence is now touching all industries, from healthcare and advertising to entertainment and ed tech. The retail space in particular is buzzing with news, thanks to plans for an “Amazon Go Store,” where shoppers can grab items off shelves and walk out, bypassing a long line at check out. Computer vision algorithms will track
2016 proved to be another standout year for investments in Indiana technology companies with a total of 23 deals at a combined fundraise amount of $51.51 million, equating to an average deal size of $2.2 million. According to the PricewaterhouseCoopers/CB Insights report, Q1 2017 venture investment in Indiana companies totaled $27 million through 11 deals.
While we’re primarily focused on Chicago’s innovation economy, we also have our eyes on all of the startup and tech activity happening throughout the entire Midwest. Here are the major tech fundings, acquisitions, mergers, moves and IPOs that went down in the region in January. Read full story here.
Building and sustaining a professional network is challenging, but it’s twice as hard when the kind of group you’re looking for simply doesn’t exist. That’s how Kristen Hamerstadt and Robyn Miley ended up starting Ladies in SaaS, a casual, community networking group for professional women in tech and software-as-a-service. More opportunity for everyone Kristen was
High-growth Indiana companies captured nearly $80 million on 31 venture capital deals in 2016, according to a new report—reaching a 16-year-high for deal activity that underscores Indiana’s growing variety of companies ripe for venture investments. Local and national investors deployed $77.2 million to Hoosier firms in 2016, according to The PwC/CB Insights MoneyTree Report released
Marketing software maker SmarterHQ Inc. has raised $13 million to expand operations, the Indianapolis-based company announced Wednesday, marking one of the area’s largest venture capital hauls in recent years. Boston-based Spring Lake Equity Partners, whose past investments include Shoebuy.com and Wired Ventures Inc., led the round. Battery Ventures and Simon Venture Group—the investment arm of
Inc. magazine ranks “America’s Fastest-Growing Private Companies” every year and this year 22 Indiana tech firms made the Inc. 5000 list. DoubleMap, a three-time TechPoint Mira Award winner, broke into the Inc. 500 and will be featured in the September issue of the magazine. Now in its 35th year, the annual Inc. 500|5000 list looks
What a great year 2015 was for the tech community in Indiana. Companies from all over the country (and the world) are looking to the Hoosier state to expand their businesses, and the homegrown start-ups and scale-ups that are responsible for the thriving tech community here are benefiting too. WATCH VIDEO HERE TechPoint President and
SmarterHQ is TechPoint’s “Featured Company of the Week.” Learn about the program below. Shopping innovators like Amazon and Apple have permanently altered consumer expectations. Today, if you’re not delivering a personalized shopping experience, you don’t have to worry about competitors out-performing you — your customers are going to leave you anyway. 54% of consumers would
Forty-eight stories above downtown Indianapolis, held at the height of Gen Con, TechPoint seized on the opportunity to draw in some of the world’s top tech talent and introduce them to the Indy tech community. TechPoint’s League of Xtraordinary Programmers (LXP) event drew more than 200 tech builders and software developers from 21 states. Salesforce,
100 companies, schools and startups, and 10 individuals selected by independent judging panels as the 2015 class of Mira Award Nominees NEW EVENT DATE: Winners will be announced during a masquerade-themed, black-tie awards ceremony and gala on Saturday, May 2, at the JW Marriott TechPoint, the voice and catalyst of Indiana’s tech ecosystem, has
Indianapolis-based Smarter Remarketer — winner of the 2013 Mira Award for Tech Startup of the Year — today announced it has secured $7 million in venture financing in a round led by Boston-based Battery Ventures. Battery has a long history of investing in companies based in Indianapolis including ExactTarget, Angie’s List and Consona Corp. Smarter
INDIANAPOLIS (April 20, 2013) — Angel Morales displayed great joy receiving the Tech Startup of the Year Mira Award with his business partner Howard Bates during the 14th annual TechPoint awards program. Photos courtesy of Banayote Photography (www.banayote.com). Tech Startup of the Year (Smarter Remarketer): Smarter Remarketer provides a Software-as-a-Service email marketing automation and segmentation