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Business Development Representative

What is a Business Development Representative?

Expand the company’s customer base and sell technical products through a combination of market research, networking, and outreach.

Business Development Representative can expect to make an average salary of $73,800 annually (or $77,000 in total compensation package). The highest earners for this role can expect to see around $82,200 annually (or $86,000 in total compensation).

Salary Range

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25th Percentile
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50th Percentile
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Foundational Skills

Interpersonal Competencies, Adaptability, Initiative, Communication, Basic Computer Competencies, Critical & Analytical Thinking, Problem Solving & Decision Making, Active Listening

Occupational Skills

Sales Process

Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product tours, sales techniques, and sales controls systems.

Novice Level
  • Understand value of the product and/or service
Emerging Level
  • Effectively use a discovery call process

Proficient Level
  • Design, redesign, and adapt a sales process

Relationship Management

Developing constructive and cooperative working relationships with internal and external individuals, and manage internal processes.

Novice Level
  • Sees the need to establish internal and external relationships
Emerging Level
  • Establishes internal and external relationships

Proficient Level
  • Consistently establishes internal and external relationships

Self-Awareness

An individual’s tendency to examine their thoughts, motives and behaviors, and how those influence the world around them.

Novice Level
  • Recognizes the importance of examining their thoughts, motives and behaviors, began to apply basic habits and tools for self-awareness
Emerging Level
  • Starts to consistently stop themselves to assess their thoughts, motives and behaviors, to how those influence the world around them, and making changes to how they interact

Proficient Level
  • Consistently stops to examine themselves and assess their thoughts, motives and behaviors, and how those influence the world around them, and act with intent

Customer Focus

Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

Emerging Level
  • More fluidity and application of principles and processes for providing customer and personal services with minimal errors

Proficient Level
  • Consistent application of principles and processes for providing customer and personal services meeting quality standards for services and evaluation of customer satisfaction

Sales Presentation

Application of principles and methods for showing, promoting, and selling products or services.

Novice Level
  • Understanding and use of showing, promoting, and selling products through multimedia elements and tools with coaching and support
Emerging Level
  • Receive and answer questions relating to the showing, promoting, and selling of company products using multimedia elements and tools addressing customer needs with minimal errors

Proficient Level
  • Deep product knowledge to receive and address questions for the showing, promoting, and selling of company products with high accuracy and use of multimedia elements and tools tailored to customer needs independently

Qualifying Leads

Evaluating a prospect’s needs and assessing whether their solution could effectively address that.

Novice Level
  • Using an interview script to actively listen to a business’s needs to understand if the company solution is viable
Emerging Level
  • Guide the conversation, surface a prospect’s needs and help them see the solution as a possible option on their own

Proficient Level
  • Guiding more fluidly and more accurately assessing the prospect’s needs, moving qualifying leads to the top, mindful of body posture and non verbal cues, nuances of language, and pauses
Pathway

Business Development Representative

The pathway below represents an example career pathway in the ever-changing Digital Innovation Economy.

CLIENT SUCCESS

REGIONAL SALES DEV. REPRESENTATIVE

BUSINESS DEVELOPMENT REPRESENTATIVE

BDR Manager

Sales TRaining Manager

NATIONAL ACCOUNT BDR

PRODUCT MANAGER

account executive

quality analyst

Resources

Experience + Training

Career Resources
Explore the TechPoint Resource Directory to find the education and training program that best fits your needs to begin your journey to a career in tech.
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