Demand for locally sourced and transparently created food is ever-increasing. But the supply chain can’t keep up. Farmers Markets and various farm-direct business models can’t meet most consumers’ needs, while locally-oriented farmers struggle to find channels.
Enter Market Wagon, a tech-enabled local-food marketplace with a profitable logistics model that moves fresh local food all the way to the consumer without expensive warehouses and order fulfillment labor. With 5,000 customers in five local-food hubs, Market Wagon aims to continue its aggressive geographic expansion to fuel long-term growth.