Discovering My Indianapolis: The Xtern Experience

Community: a feeling of fellowship with others, as a result of sharing common attitudes, interests, and goals. It may not be fair for me to say that Indianapolis was my first community experience. It might be more reasonable to say that Indy gave me the first sense of a truly tangible community, one whose benefits […]

6 reasons to go to Midwest user experience conference

Midwest UX is a conference geared toward user experience designers, but also covers topics relevant to developers, content strategists, marketers, entrepreneurs, and more. It’s a non-profit enterprise, and the user experience conference organizers and producers are all volunteers each year. This is the fourth year for the conference. It moves to different locations each year to […]

‘Fear of Missing Out’ drives marketers into Connections 2014 frenzy

Connections 2014 is the Oscar equivalent of digital marketing conference season. I had the privilege of experiencing ExactTarget’s Connections 2014 both firsthand at the keynote and expo on Tuesday, and from the confines of my office on Monument Circle. My first impression on keynote morning was twofold: 1) Are there really more than 10,000 marketers […]

My ExactTarget Connections 14 digital marketing conference experience: Orr Fellow Perspective

After working in email marketing through the Orr Fellowship for over a year and living in the Indianapolis area, I’ve come to hear about ExactTarget quite a bit. The company that was sold for $2.5 billion to Salesforce.com last year is arguably the most well known email service provider in the world. ExactTarget has continued […]

BioCrossroads wins national tech-based economic development award

Last week at the State Science and Technology Institute (SSTI) Annual Conference in Chicago, Indiana-based life sciences initiative BioCrossroads won the Excellence in Technology-based Economic Development (TBED) award in the category Improving Competitiveness of Existing Industries. This is the same SSTI award won last year by the Massachusetts Life Sciences Center (MLSC) — one of the most […]

Purdue’s Dawn or Doom Conference: Will humanity pay a price for technology moving too fast?

Science fiction has captivated readers and audiences with apocalyptic futures ruled by machines. Dire predictions of technology run-amok usually draw sideways glances and chuckles, but recent developments in bionic exoskeletons and advanced robotics, for example, have forced many people to think twice. Today at Purdue University’s Dawn or Doom conference, 20 Purdue faculty experts from all […]

Anna Saraceno: from St. Louis to Indiana

Anna Saraceno learned to love Indianapolis, just like she learned to love tech. She was attracted to Indiana University in Bloomington from St. Louis by the strong foreign language program, intending to study Spanish but eventually shifting her focus to public health. Of her first thoughts of Bloomington when she arrived as a freshman, Anna […]

Introducing felix + iris: One Click Changes the Way Consumers Shop for Glasses

The world of ecommerce is large and growing.  Amazon and other big companies dominate many corners of ecommerce, but each year, new success stories are written as innovative companies create delightful online shopping experiences for customers. Through years of working with consumer tech companies on the east and west coasts, I saw many companies build […]