hc1.com needs your ‘applause’ for Harvard Health Acceleration Challenge

“What proven innovation have you created that would enhance health care value in the U.S. if broadly disseminated?” That is THE question driving the Harvard Business School Healthcare Innovation Challenge, an open forum competition held jointly with Harvard Medical School that is seeking healthcare innovations like health information technology that are ready to scale up […]

Entrepreneur boot camp takeaways could help your startup take off

The most important thing about any startup event like an entrepreneur boot camp is always the takeaways — those nuggets of wisdom and tips for “how to” can make a big difference. Sometimes just hearing stories from people who have “been there and done that” can help lift the fog over what’s next on your […]

How to stay ahead of the digital criminals, avoid a data breach

The Internet has changed the world in so many ways for the better. We can’t ignore, however, that companies around the world spent $67 billion on security measures last year and that the annual global cost of digital crime is estimated to be $445 billion, according to the Centre for Strategic and International Studies (CSIS). […]

‘Fear of Missing Out’ drives marketers into Connections 2014 frenzy

Connections 2014 is the Oscar equivalent of digital marketing conference season. I had the privilege of experiencing ExactTarget’s Connections 2014 both firsthand at the keynote and expo on Tuesday, and from the confines of my office on Monument Circle. My first impression on keynote morning was twofold: 1) Are there really more than 10,000 marketers […]

My ExactTarget Connections 14 digital marketing conference experience: Orr Fellow Perspective

After working in email marketing through the Orr Fellowship for over a year and living in the Indianapolis area, I’ve come to hear about ExactTarget quite a bit. The company that was sold for $2.5 billion to Salesforce.com last year is arguably the most well known email service provider in the world. ExactTarget has continued […]