DemandJump creates “Alec Baldwin Tool” and predicts the end of weak leads

More than 14 million Americans work in sales positions. When their success rates falter, they often blame the strength of the leads sent to them by the company’s marketing department. Marketing (also in trouble for weak performance) blames Sales. Much finger-pointing ensues. There may be no better display of this love-hate departmental relationship than the […]

Funding social innovation yields new tools in the fight against poverty

Audacious isn’t usually a word people associate with fighting poverty. Overwhelming, destructive, heartbreaking … these are the familiar words we hear when discussing the root of many of society’s most challenging obstacles. It’s not, however, impossible to put a different lens on fighting poverty and see the fight as an opportunity to innovate—to tackle a […]

Rethinking opportunities for the new normal: the value of a COVID-19 lens

For many brands and employers, the complexity of the pandemic and adrenaline rush of crisis mode has ebbed, but it has shifted the lens through which our customers and employees view work, life, employers and relationships. It happened all around the world and with unimagined speed. COVID-19 affected our customers and businesses in significant ways, […]

Turning Data to Doing in Indiana

This is the first article in a series by Indiana contributors associated with Splunk who are using the software to achieve better outcomes through data. Splunk. What an odd name, right? At surface level, certainly! The name, however, is based on the activity of Spelunking. Just as we may spelunk through Mammoth Cave or a […]

Supporting the Virtual Fundraising Pivot

The current pandemic has had wide reaching effects on all types of businesses, including nonprofit organizations. Despite the real threat posed by COVID-19, the need to support these important missions and philanthropic organizations remains unchanged. Now more than ever communities are relying on local nonprofits, yet many are experiencing new challenges to fund their causes. […]