Secured funding? Here’s how to announce it.

Raising your first seed round or a Series A is a big step for any tech startup. By the time you’re ready to close a funding round, you’ve found the right group of investors, advisors and potential new board members, and you’re ready to roll out the good word to the masses in a funding […]

Vibenomics – revolutionizing marketing messaging for location-based businesses

Great technology startup ideas can come from anywhere. The subject of this week’s Featured Company of the Week came from the waiting room of a high-end car wash! Brent Oakley worked in medical sales for nearly 15 years before he took a leap of faith in himself in 2012 and started his own business, which […]

Marketing from the ground up at fast-growing startup Sigstr

This is the first post in a three-part series on marketing at tech startups and scale-ups. (Tags: Tech Marketing Series) When should marketers be hired to join fast-growing startup companies? How do you build marketing teams when the company is less than 25 employees? What are the biggest priorities for marketers who are pulled in multiple […]

Fast-growing startup leader says ‘avoid these fundraising missteps’

When is it too early to seek venture capital? How do you find the right investor for your company? Bootstrapped tech entrepreneurs who want to raise capital often ask these questions of peers who have gone through the process before. Indiana tech companies continually seek out funding (just check out our 2017 Q3 VC recap for […]

myCOI loves what its customers loathe, and its fueling rapid growth

It’s possible that it’s just the nature of tech entrepreneurs to identify problems and come up with creative solutions. The Indianapolis tech community, however, seems to me to have more than it’s fair share of startups and scale-ups that have taken seemingly mundane and complex business functions, (one founder even called his company “boring”), and […]