Innovation

Before the internet, marketing used to be a pretty straightforward discipline based on location. In fact, the popular real estate mantra of “location, location, location” applied to marketing as well — retailers built stores near populations who were interested in buying their products. Everything changed when the Internet came along, and the location-based approach gave […]

Tech jobs are hot. Tech sector growth is making headlines from coast to coast and Indianapolis is home to some of the fastest tech jobs growth in the nation, which is great. This exciting growth, however, is not limited to software developers and other highly technical roles. It’s not just for those companies we easily […]

If your university isn’t managing data processes online yet, you need to get on the bandwagon. Not only are most of your students and alumni online, but using an online data management tool (like a form builder) can save hours of time for your team. Higher education institutions across the nation use Formstack — a […]

Earlier this month, 1,131 freshman students arrived on Butler University’s campus for “Butler Welcome Week,” a vital period for universities and students as they begin their college careers. Indiana’s leading higher education institutions continue to push the envelope in how they think about student engagement and building lifelong relationships with their students — our work […]

Business leaders encounter a variety of challenges, but ask about the biggest pain points they face today and it’s a good bet you’ll get an earful about how difficult it is to hire and retain great employees. “If you think about how most job boards work today, they are pretty much all based on the […]