Behind the scenes, Healthx is making healthcare easier for everyone

Health insurance companies and other healthcare payer organizations are going to spend nearly $550 million this year on technologies that help them compete in a changing marketplace — a marketplace that is finally becoming more consumer centric due to the Affordable Care Act (ACA) and new regulatory requirements. Indianapolis-based software developer Healthx is poised to capture […]

Tend.ly keeps you connected to those in your care

Caitlin Coffman felt like she was missing out when she dropped her children off at daycare and headed to work. Getting a little slip of paper or Post-IT note at the end of the day with “fish sticks and a 20-minute nap” just wasn’t enough information or connection with her kids. A 20-year career in […]

Pondurance is adding its name to the Indianapolis skyline

Just this week Gartner Inc. analysts announced that worldwide information security spending will increase 7.9 percent, reaching $81.6 billion by the end of the year, with security consulting and outsourcing capturing the largest shares of growth. Despite the increased security spending, high-profile data breaches keep happening in already highly regulated sectors like healthcare, financial services […]

Octiv is defining a complex and fragmented industry

The Indianapolis-based sales productivity software maker formerly known as TinderBox made a splash with its new brand name, Octiv, a couple weeks ago. Governor Pence even highlighted the tech company’s impressive growth in one of the largest job creation announcements of the year so far. It’s the “why” behind these major announcements and vision for […]

BLASTmedia doubles down on B2B tech public relations

Marketers have more choices than ever before with new strategies and disciplines competing for a share of the budget. Ask 10 CMO’s where that budget should be spent, and you are likely to get 10 different answers. No matter your budget, every marketing campaign begins in the brand awareness stage, and PR remains one of […]