How venture banking can play a key role in tech scale-ups
As the tech ecosystem in Indiana continues to mature, it’s not uncommon to read stories about scale-up companies like Sigstr raising $5 million in a recent Series A capital raise, or SmarterHQ raising an additional $13 million in venture financing as part of an overall $33.6 million dollar raise. The days of venture capital activity staying […]
Kronos celebrates 40 years of innovation and service plus five years in Indianapolis
In a very short time, workforce software and solutions innovator Kronos Incorporated has grown from being the new guys in town to a thriving operation employing 250 Kronites in Indianapolis and counting. “We are, of course, a technology provider, but who we are as a company is much greater,” said Kristina Lengyel, Vice President – […]
Secured funding? Here’s how to announce it.
Raising your first seed round or a Series A is a big step for any tech startup. By the time you’re ready to close a funding round, you’ve found the right group of investors, advisors and potential new board members, and you’re ready to roll out the good word to the masses in a funding […]
Marketing from the ground up at fast-growing startup Sigstr
This is the first post in a three-part series on marketing at tech startups and scale-ups. (Tags: Tech Marketing Series) When should marketers be hired to join fast-growing startup companies? How do you build marketing teams when the company is less than 25 employees? What are the biggest priorities for marketers who are pulled in multiple […]
Fast-growing startup leader says ‘avoid these fundraising missteps’
When is it too early to seek venture capital? How do you find the right investor for your company? Bootstrapped tech entrepreneurs who want to raise capital often ask these questions of peers who have gone through the process before. Indiana tech companies continually seek out funding (just check out our 2017 Q3 VC recap for […]
myCOI loves what its customers loathe, and its fueling rapid growth
It’s possible that it’s just the nature of tech entrepreneurs to identify problems and come up with creative solutions. The Indianapolis tech community, however, seems to me to have more than it’s fair share of startups and scale-ups that have taken seemingly mundane and complex business functions, (one founder even called his company “boring”), and […]
The importance of reporting in agile marketing
This is the second post in a series from PERQ about agile marketing. View the first post about how PERQ started using agile marketing here. As my department’s scrum master, I’m responsible for corralling everyone together for bi-weekly sprint planning, retrospectives and daily standup. I’m also responsible for generating summaries and reports for a good […]