Indy’s Impact on Marketing Tech (and How Marketing Tech is Shaping Indy)

 

Marketing technology has emerged as one of the fastest-growing and highest-profile business clusters in the greater Indianapolis area. In fact, there have been 10 local tech-related acquisitions or IPO's since 2009 — representing 3,500 jobs and $4.5 billion in market value — and four of those major liquidity events were with marketing tech firms, including Angie's List, Aprimo, ExactTarget, and iGoDigital.

 

A great deal of wealth has been created through these acquisitions and IPOs, and with such a mature and specialized talent pool located here, the future of marketing tech in Indy is decidedly “glass half full.” The growth and success in this sector is so compelling that community leaders have joined forces with TechPoint and created a new marquee event that is 100 percent dedicated to builders, buyers, investors and practitioners of marketing tech. TechPoint’s M-TECH: The Marketing Tech Experience will be held on Sept. 19, at the JW Marriott in Downtown Indianapolis.

 

FEATURING:

 

Tim Kopp Chief Marketing Officer ExactTarget	Scott Hill Executive Chairman CIK Enterprises

Join us on Friday, Sept. 6, to hear featured speakers Tim Kopp (CMO of ExactTarget — the largest of the aforementioned acquisition and IPO successes and the host of the world’s largest marketing tech user-conference) and Scott Hill, executive chairman of CIK Enterprises. Tim and Scott are two of the most ardent supporters of growing marketing tech in Indiana who will share their views on this emerging cluster as well as where marketing is heading, and where Indy can and should play a role.

 

 

New Economy New Rules – September 6, 2013

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More about New Economy New Rules:
New Economy New Rules is held at the downtown Indianapolis offices of the law firm Barnes & Thornburg and is broadcast via a live, interactive video feed to many locations throughout Indiana. The broadcast sites include community centers and other Barnes & Thornburg offices, such as those located in Elkhart, Fort Wayne and South Bend, as well as sometimes Chicago, Grand Rapids and Washington DC.

TechPoint’s monthly breakfast series held the first Friday of every month is open to the public and seeks to introduce revolutionary thinking about how business is done today and how it will be done tomorrow. A question and answer session follows short presentations by our subject matter experts and VIP panelists.

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Have questions about September New Economy New Rules? Contact TechPoint.