Cuttly is making on-demand lawn service the next big thing

Most lawn mowing and snow plowing companies aim for you to sign a yearlong contract committing you to their services. If you are only looking for a one time service, it can be difficult to find a willing company. It can take weeks to find someone who has an available time in between regular customers, […]

Geofeedia Wins Marketing Tech Award

Geofeedia received the Marketing Tech Award during TechPoint’s 16th annual Mira Awards honoring the best of tech in Indiana. Geofeedia provides location-based social media monitoring, intelligence and analysis for corporate security, public safety, media/journalism and marketing teams.     Geofeedia is the market leader in location-based social media monitoring, intelligence and analysis for corporate security, […]

#MBO15 Digital Marketing Conference Preview: Content Matters

“The words you speak become the house you live in.“ – Hafiz Read any good books lately? If not, you might be missing out on one of the easiest ways to improve your chances at content marketing success. Most of us living through the technical revolution of the 21st century don’t think that it’s important to read […]

Studio Science Q&A with Kristian Andersen

If you missed the fireside chat with Kristian Andersen during the Verge Studio Science Launch Party last month, you might still be wondering what the deal is with KA+A changing its name after a decade of building up a sterling reputation as a top-notch design and innovation shop — especially in the Indianapolis tech community. […]

8 Marketing and Technology Trends Disrupting Business in 2015

Every year presents new technology and future possibilities that are initially difficult to comprehend, specifically when it comes to consumer behavior. Looking back on it now, 2014 turned out to be the year of mobility, treating the consumer as an individual, sharing economy, and data security. This year, 2015 will be no different. From mobile commerce to […]

Ag tech innovator helping farmers grow more, better crops

The Kauffman Foundation and Donald Danforth Plant Science Center published a paper last year stating that global food demand that is expected to increase 70 percent by 2050. Food prices are expected to rise as much as 100 percent during that time. Even though global food production has tripled over the past 50 years, the […]

High school senior launching foreign language education technology toy

Mikaela Gilbert is a senior at Noblesville High School and, at 18 years old, she’s already been bitten by the entrepreneur bug. She’s currently in the development phase of an education technology toy that is designed to teach basic vocabulary in a variety of foreign languages to children. Her project began with an old assignment […]

Tips For Fast and Painless Customer Onboarding

It is often said that once the deal is closed, the work begins. Nowhere is this truer than in technology, where new clients must first learn how to use the product before they can reap the benefits. Add into this the notoriously tech-adverse healthcare industry, and you have a puzzle for the onboarding ages. At […]