marketing

To follow the career of RJ Talyor is to understand why Indianapolis is MarTech’s capital. With early chapters at ExactTarget and Salesforce, to founding two companies in Geofeedia and Pattern89. Now Vice-President of Product Marketing for Shutterstock, after the company acquired Pattern89, RJ empowers marketers through the use of artificial intelligence. An English major, RJ’s […]

More than 14 million Americans work in sales positions. When their success rates falter, they often blame the strength of the leads sent to them by the company’s marketing department. Marketing (also in trouble for weak performance) blames Sales. Much finger-pointing ensues. There may be no better display of this love-hate departmental relationship than the […]