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Feb 28

Events Amplified: Turning Conversations into Cornerstone Content

Hosted by Air Marketing Events

Event Details

Tuesday, February 28, 2023
12:45 PM - 2:00 PM

Event Description

Organizations need a way to discover new prospects and accounts, engage buyers and customers, and grow customers and advocates. They need a new approach to create engaging experiences and touchpoints across the entire customer journey.

Marketing is always asked to do more, with limited resources. So how do we do more with what we do have?

It’s key to maximize and measure your most valuable content. Start with an event or podcast. Next, wring it out across multiple channels - not just once but many times. Finally, measure how much impact it makes on the business and who engages with it.
This will help you create more touchpoints for your buyers and customers, maximize the value of your content, and measure what matters most to your business.